La Crosse

Market Insights

La Crosse is a city in the U.S. state of Wisconsin and the county seat of La Crosse County. Lying alongside the Mississippi River, La Crosse is the largest city on Wisconsin's western border.The city's estimated population in 2016 was 52,109. The city forms the core of and is the principal city in the La Crosse-Onalaska, WI-MN Metropolitan Statistical Area, which includes all of La Crosse County and Houston County, Minnesota, with a combined population of 135,298. La Crosse is home to the University of Wisconsin-La Crosse, Viterbo University, and Western Technical College. A regional technology and medical hub, La Crosse has received high rankings from some magazines in health, well-being, quality of life, and education.